Interview with CEO/CFO Magazine: Craig Scribner

13 Mar Interview with CEO/CFO Magazine: Craig Scribner

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“Companies have an ongoing challenge handing over all of the right pieces of information to their analytics system, in order for the system to tell them how their marketing campaigns are performing… We allow analytics pros or the BI team to go in as administrators to set up patterns that are relevant and targeted for the different marketing teams.” Read the full interview.

Joseph Riddle
joseph@trackingfirst.com
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